Global Cider Market Size, Share and Forecast 2020-2026
The global cider market is estimated to grow at a CAGR of nearly 5.7% during the forecast period. There is an increasing comfort among consumers for using smartphones to purchase groceries, however, the consumers are now increasingly using this platform to skip trips to the liquor store. As the internet being a crucial part of everyday lives of people, the consumers of alcoholic drinks are also using e-commerce platforms. E-commerce has become a game-changer for several industries including alcoholic beverage space. After the purchase of grocery giant Whole Foods by Amazon in 2017, and the online giant’s plans of opening dozens of new grocery stores in several major cities of the US; the entire food and beverage industry has entered into the space of e-commerce transformation and digital competition.
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Increasing number of internet users have increased the focus of
alcoholic beverage manufacturers to shift their focus towards online sales. The
countries of Asia-Pacific, as well as the European region, have shown
significant growth in the number of people using the internet. As per the
International Telecommunication Union, countries such as UK and Norway have one
of the highest penetration rates across the globe. Whereas countries such as
India, China, Philippines, Vietnam has shown great potential with an extremely
fast adoption rate. As per the Asia-Pacific Economic Co-operation (APEC), there
was 55.8% internet penetration in the country which equals to 772 million
internet users in 2017. The increasing number of internet users is expected to
affect the online sales of cider brands.
The alcoholic beverage producers and distributors may leverage the
e-commerce opportunity to differentiate their brand from other competitors as
significant number of businesses still conduct their operations through
conventional offline sales. The current state of online sales for alcoholic
beverages creates ample opportunity for the growth of the global cider market
in the near future. Creating an online presence would provide several benefits
to the cider providers. When online transforming the cider business, this will
enable vendors to capture and process all important data of the customers. For
instance, with an eCommerce platform integrated with a built-in CRM, vendors
can obtain a 360-degree view of each customer and can get valuable insights
into their preferences for alcohol. Based on the gathered information, vendors
can introduce extremely targeted and personalized marketing initiatives to grow
their business. Thus, online sales channels acts as a major benefit for cider
companies, which in turn, will support the growth of the global cider market.
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·
Apple
Flavored
·
Fruit
Flavored
·
Pear
·
Lemon
·
Others
By Type
·
Hard
Cider
·
Sweet
Cider
·
By
Distribution Channel
·
Supermarkets
and Hypermarkets
·
Specialty
Stores
·
Online
Stores
·
Others
Global Cider
Market– Segment by Region
North America
·
United States
·
Canada
Europe
·
UK
·
Germany
·
Spain
·
France
·
Italy
·
Rest of Europe
Asia-Pacific
·
India
·
China
·
Japan
·
Rest of APAC
Rest of The World
Company
Profiles
·
Agrial
Group
·
Anheuser-Busch
InBev
·
Asahi
Group Holdings, Ltd.
·
C&C
Group plc
·
Carlsberg
Breweries A/S
·
Crispin
Cider Co.
·
Diageo
plc
·
Distell
Group Ltd.
·
Halewood
International Ltd.
·
Heineken
N.V.
·
Kopparberg
UK
·
Molson
Coors Beverage Co.
·
Thatchers
Cider Co. Ltd.
·
The
Boston Beer Co.
·
Vander
Mill
·
Woodchuck
Cidery
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