US Augmented Reality Market Size, Share and Forecast 2019-2025
US augmented reality (AR) market is estimated to grow at a CAGR of more than 36.7% during the forecast period 2019-2025. The major factor that contributes towards the growth of the AR market in the US includes the rising awareness among people regarding AR technology. There are many sectors in the US including military, automobile, enterprises, and so on which are actively exploring AR technology. The US military has been implementing AR for quite some time now. The US military is using a head-mounted display device called TAR, which integrates the GPS information typically relayed via handheld devices into night vision goggles for enhanced target vision.
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This country also accelerates the utility of AR technology in the
automobile sector. For this, the R&D labs of General Motors have been working
closely with several universities, including Carnegie Mellon University and the
University of Southern California, to build an AR system that could assist
motorists in difficult driving situations. In addition to the automobile
sector, the country also takes leverage of AR technology in the development of
automated refrigerated warehouses to perform streamline inventory management.
The increasing adoption of AR technology across the different applications in
the country is anticipated to boost the growth AR market in the country.
The market is segmented on the basis of device type, technology, components, and application. Based on the device type market is sub-segmented into the head-mount, head-up, handheld. Based on technology the market is sub-segmented into monitor based technology and near eye based technology. Based on offering, the market is bifurcated into software and hardware. Based on the application, the market is segmented into individual, consumer, and others (automotive, defense, tourism, healthcare, apparels & Accessories).
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US Augmented
Reality Market Segmentation
·
Head-Mounted
·
Head-Up
·
Handheld
By Technology
·
Monitor
Based Technology
·
Near
Eye Based Technology
By Component
·
Hardware
·
Software
By
Application
·
Individual
·
Commercials
·
Others
(Automotive, Defense, Tourism, Healthcare, Apparels & Accessories)
Company
Profiles
·
Wayray
AG
·
Vuzix
Corp.
·
Zugara,
Inc.
·
Thales
Group
·
Seiko
Epson Corp.
·
Rokid
Corp. Ltd.
·
Qualcomm
Technologies Inc.
·
PTC
Inc.
·
Niantic
Inc.
·
Microsoft
Corp.
·
Magic
Leap, Inc
·
Intellectsoft
LLC
·
Apple,
Inc.
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