Global Loyalty Management Market Size, Share and Forecast 2021-2027
The global loyalty management market is anticipated to grow at a CAGR of 15.6% during the forecast period (2021-2027). The rising inclination of customers towards the loyalty programs is expected to drive the global loyalty management market. With increasing digitalization, there has been an increasing engagement of the consumers to the brands via digital touchpoints. These digital interactions are experienced by the customers via smartphones, websites, and social media; which are vital for the growth and profitability of the business. Therefore, key player of these market are upgrading their loyalty programs by adopting different approaches.
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For instance, June 2021, Evolving Systems, Inc. announced that the
Cellcard Cambodia is upgrading to the new Evolution platform to enhance its
loyalty program, Cellcard Club, to drive more personalized and relevant offers
to subscribers through various digital media (including social media channels)
in real-time. In the same month, PayU, India’s online payments solutions
provider has launched ‘Pay with Rewards’ initiative, India’s largest online
aggregation of loyalty programs across brands, in partnership with Twid,
India’s first reward points-based payment network. Through this consumer can
pay for up to 100% of their purchases through rewards and loyalty points by
simply collecting loyalty points and alternate currencies of multiple brands on
a single platform.
Market
Coverage
·
The
market number available for – 2020-2027
·
Base
year- 2020
·
Forecast
period- 2021-2027
Segment
Covered-
·
By Type
·
By
End-User Industry
Regions
Covered-
·
North America
·
Europe
·
Asia-Pacific
·
Rest of
the World
·
Competitive
Landscape- Apex Loyalty, Clutch Holdings LLC, Fivestars Loyalty, Inc.,
Gold-Vision CRM, Goody Inc., iVend Retail, Kangaroo Rewards, and so on
A
full Report of Global Loyalty Management Market is Available at: https://www.omrglobal.com/industry-reports/loyalty-management-market
Key questions
addressed by the report
·
What is
the market growth rate?
·
Which
segment and region dominate the market in the base year?
·
Which
segment and region will project the fastest growth in the market?
·
How
COVID-19 impacted the market?
Ø
Deviation
from the pre-COVID-19 forecast
Ø
Most
affected region and segment
·
Who is
the leader in the market?
·
How
players are addressing challenges to sustain growth?
·
Where
is the investment opportunity?
Global
Loyalty Management Market Report Segment
By Type
·
Customer
Loyalty
·
Employee
Loyalty
·
Channel
Loyalty
By End-User
Industry
·
BFSI
·
Retail
·
Travel
& Hospitality
·
Others
Global
Loyalty Management Market Report Segment by Region
North America
·
United States
·
Canada
Europe
·
UK
·
Germany
·
Spain
·
France
·
Italy
·
Rest of Europe
Asia-Pacific
·
India
·
China
·
Japan
·
South Korea
·
Rest of APAC
Rest of The World
·
Latin
America
·
Middle
East & Africa
Company
Profiles
·
Aimia
Inc.
·
AiTrillion,
Inc.
·
Apex
Loyalty
·
Blue
Ocean Contact Centers Inc.
·
Capillary
Technologies Inc.
·
Clutch
Holdings LLC
·
Comarch
SA
·
Epsilon
Data Management LLC
·
Fivestars
Loyalty, Inc.
·
Gold-Vision
CRM
·
Goody
Inc.
·
IBM
Corp.
·
Kobie
Marketing Inc.
·
Oracle
Corp.
·
Purple
WiFi
·
SAP SE
·
Social
Annex, Inc.
·
TADA
Network Pte Ltd.
·
Tibco
Software Inc.
·
Velocita,
Inc. (Zinrelo)
·
Yotpo
Ltd.
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