China Beer Market Trends 2019 | Segmentation, Outlook, Industry Report to 2025

China beer market is estimated to grow at a CAGR of more than 3% during the forecast period. The factors contributing to the market growth include increasing demand for beer due to their huge population base, growing consumption of alcohol by the young generation, and rising disposable income. According to the World Bank, China’s adjusted net national income per capita was $6,163 in 2016 that further increased to $6,567 in 2017. Thus, China’s increasing per capita income is allowing consumers to adopt a wider array of alcoholic beverages, such as wine, spirits, and others that further contribute to the market. China’s alcohol industry is mainly driven due to local alcoholic beverages such as Baiju and others. Maotai is one of the most popular Baijiu brands produced in Guizhou. However, foreign spirits are limited in the spirits industry due to high import taxes, restricted distribution channels, and fierce domestic competition.

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Chinese beer market has been primarily led by the constant rise in rising in consumption of alcohol and increasing demand for premium beer in the country. The growing alcohol consumption in the country is one of the major factors that contribute to market growth. According to the WHO, China is one of the largest consumers of alcohol, with an increase in per capita consumption of 0.9 liters of pure alcohol by 2025 from 2016. China’s alcohol industry is mainly driven due to local Beer such as Baiju and others. Maotai is one of the most popular Baijiu brands produced in Guizhou. However, foreign spirits are limited in the spirits industry due to high import taxes, restricted distribution channels, and fierce domestic competition.

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China Beer Market Segmentation

 By Type

·        Lager

·        Ale

·        Others

By Category

·        Regular Beer

·        Premium Beer

By Packaging Type

·        Glass Bottles

·        Cans

·        Others (Plastic Bottles)

Company Profiles

·        Anheuser-Busch InBev 

·        Asahi Group Holdings, Ltd.

·        Beijing Yanjing Brewery

·        Carlsberg Breweries A/S 

·        China Resource Snow Breweries

·        Chongqing Brewery Co. Ltd. 

·        Guangzhou Zhujiang Brewery Co., Ltd.

·        FuJian YanJing HuiQuan Brewery Co., Ltd.

·        Tsingtao Brewery Co. Ltd. 

·        Wuliangye Yibin Co. Ltd.

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